Starting a Cleaning Business: What You Need & What to Avoid

What You Need to Start a Cleaning Business

1. Essential Equipment & Chemicals

You can't clean without the right tools. Start with:

• Pressure washer or soft wash system (4+ GPM, commercial-grade)
• Surface cleaner for driveways and patios
• Chemical pump sprayer or proportioner setup
• Sodium hypochlorite (12.5%), surfactants, degreasers
• Hoses, nozzles, wands, and fittings

Shop trusted chemicals and equipment at LNI Equipment

2. Reliable Vehicle & Trailer Setup

You'll need a way to transport your gear. Many contractors build out a:

• Pickup with mounted equipment
• Utility trailer with water tank, hose reels, and storage
• Enclosed trailer for security and branding

Choose based on your service area, job size, and local water access.

3. Business Basics: Legally & Professionally Setup

Start right:

• Register your LLC or sole proprietorship
• Get business insurance (liability is a must)
• Apply for local permits or licenses
• Open a business bank account
• Create a basic website and Google Business profile

Clients trust businesses that look professional-start with a strong foundation.

4. Training & Knowledge

Before you hit a customer's house, make sure you:

• Understand chemical safety and surface compatibility
• Learn how to price your jobs properly
• Practice safe ladder use, hose handling, and proper rinse techniques
• Watch demo videos or attend live training (many are free or low-cost)

5. Marketing Essentials

Start generating leads fast:

• Set up a Google Business listing with reviews and photos
• Use Facebook Marketplace or local groups to post offers
• Distribute flyers in targeted neighborhoods
• Use before & after photos to showcase your work

Pro Tip: Offer free estimates and use your first 5-10 jobs to build a photo portfolio.

What to Avoid When Starting Out

1. Buying Cheap, Consumer-Grade Equipment

That $300 pressure washer from the hardware store? It won't last. Invest in commercial-grade gear built for daily use. Look for 4+ GPM units with reliable engines and components.

2. Skipping Insurance & Legal Setup

One accident without liability insurance can sink your business. Get covered-especially if you work on roofs, ladders, or near landscaping. Also, avoid operating without a proper license in cities that require it.

3. Underpricing Your Services

A race to the bottom helps no one. Know your costs, and price for profit. Undercutting competitors might win jobs-but it also hurts your long-term business health.

4. Using the Wrong Chemicals

Don't guess. Misusing sodium hypochlorite can kill plants, stain surfaces, or damage roofs. Always:

• Pre-rinse plants
• Follow mixing ratios
• Wear protective gear
• Read product labels

5. Trying to Do Everything at Once

Stick to your niche in the beginning. Don't offer window cleaning, junk removal, sealing, and landscaping all at once. Master one or two services, then expand once you're confident and profitable.

Sample Starter Package (Budget: ~$5,000–$7,500)

Final Thoughts

Starting a cleaning business is one of the best ways to become your own boss, build freedom, and scale income-but only if you start smart. Invest in quality equipment, build your brand early, and learn from others' mistakes.

Ready to get started?

LNI Equipment is your one-stop shop for pro-grade pressure washing and soft washing supplies. Whether you need sodium hypochlorite, nozzles, surfactants, or trailer fittings-we've got you covered.

Based in New Jersey - Fast shipping nationwide Shop Now at LNI Equipment

Need help choosing gear? Call us at (732) 522-8880

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Essential Equipment for Pressure Washing Pros
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